
ABOUT ME
Turning complex product problems into scalable solutions
Over the past nine years, I've worked on products with very different users, constraints, and business models. What has stayed the same is what motivates me: understanding complex problems, asking better questions, and helping teams build products that are useful, scalable, and grounded in thoughtful decisions.
I enjoy working in close partnership with Product and Engineering, bringing research, product thinking, and evidence together to help teams make better product decisions.
Whether I'm improving an existing product, designing a new experience, or building the foundations of a Design System, I'm driven by curiosity, collaboration, and the belief that better decisions lead to better products.
EXPERIENCE
Career Journey
The experiences that shaped how I think, collaborate, and design products today.
2024 – 2026
Product Designer
PetScreening · Pet & Hospitality Technology
Led product design across consumer products and platforms supporting complex operational workflows, balancing user needs, business goals, and technical constraints. Combined product analytics, user research, and usability testing to identify opportunities, validate ideas, and guide product decisions. Collaborated closely with Product and Engineering, contributed to a scalable Design System, and explored AI-powered product experiences.
2021 – 2024
Senior UX Designer
McFadyen Digital · E-commerce & Marketplaces
Designed end-to-end experiences for enterprise e-commerce and marketplace products, translating complex business requirements into intuitive user experiences. Facilitated workshops, presented UX strategies to stakeholders, and partnered with cross-functional teams across multiple B2B and B2C engagements, including Fortune 500 clients. Promoted to Senior UX Designer and twice recognized with the Unsung Hero Award.
2020 – 2021
UX/UI Designer
Henry Schein · Healthcare Technology
Improved the customer experience of a B2B e-commerce platform through UX improvements, responsive design, and close collaboration with Marketing and Engineering, strengthening usability and information architecture across key customer journeys.
2015 – 2020
Product Designer / UX/UI Designer
AutoImpact · Automotive Technology
Built the company's digital products from research through implementation, conducting field research, designing mobile applications, websites, and customer-facing experiences while working directly with business stakeholders to translate user needs into practical product solutions.
2014 – 2015
UI Designer
Shaw and Partners · Digital Product Agency
Began my design career creating responsive websites and digital experiences for U.S. clients, building the visual design foundation that later evolved into product design.
Download my résumé for a more detailed overview of my experience, projects, and accomplishments.
Download résuméEXPERTISE
Core Capabilities
A multidisciplinary approach to designing products that balance user needs, business goals, and technical constraints.
RECOGNITION
Awards & Achievements
Winner, AI Ideathon (Hackathon)
IXDA Florianópolis · 2026
Won first place in the AI Ideathon, an AI-focused hackathon, by developing a solution to a real-world problem through collaborative product thinking and rapid prototyping.
View announcementUnsung Hero Award
McFadyen Digital · Two-time recipient
Recognized twice for exceptional client focus, ownership, collaboration, and commitment to delivering high-quality work.
View certificateTESTIMONIALS
What People Say
“Julia has a great ability to understand user needs and turn insights into practical, effective solutions. She also shared her expertise by leading a UX workshop that was incredibly valuable for our team. Her dedication, knowledge, and collaborative mindset made a lasting impact, and I highly recommend her as a UX professional.”
“Julia consistently demonstrated professionalism, ownership, and a commitment to quality. She communicates effectively, continuously seeks new knowledge, and goes above and beyond to deliver outstanding work. She is the kind of professional I would always want on my teams.”
HOW I WORK
How I Approach Product Design
Every product is different, but my approach remains consistent: understand the problem, collaborate closely, validate decisions with evidence, and iterate continuously.
Understand the Problem
I begin by understanding users, business goals, technical constraints, and existing data before proposing solutions.
Explore & Validate
I use research, product analytics, usability testing, and rapid prototyping to explore opportunities, validate ideas, and reduce uncertainty.
Design with Systems
I design scalable experiences that balance usability, accessibility, consistency, and long-term maintainability.
Collaborate & Iterate
I partner closely with Product and Engineering, refining solutions through feedback, implementation, and continuous improvement.
GET IN TOUCH
Let's build something
meaningful together
Building a new product, improving an existing one, or just want to connect? I'd love to hear from you.
© 2026 Julia Bizol · All rights reserved
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